Texas Market Entry Strategy

In October, 2016 OEG was approached by a European concern that had successfully aggregated over 1.4 million customers in opt-in customer aggregation programs in three European countries.

OEG provided background on the Texas retail market, made introductions to key ERCOT interest groups, and assisted in identifying and making introductions to potential channel partners and retailers to facilitate client market entry.

The clients first pilot project kicked off in May, 2017.